The video essay format can be adapted not only to tell a person's story but also to convey the spirit of an entire institution.
We created a visual calling card for the unique cultural hub ODA in Gyumri. The video captures the atmosphere of a place where the ancient Armenian tradition of gathering around the hearth meets contemporary art and science.
We created a visual calling card for the unique cultural hub ODA in Gyumri. The video captures the atmosphere of a place where the ancient Armenian tradition of gathering around the hearth meets contemporary art and science.
Tell Your Story
Space as the Main Character: ODA Heritage
A visual essay and manifesto of a contemporary multidisciplinary artist. We captured the process of working on the large-scale installation "Poetic Dialogue."
The video reveals how Gohar Sargsyan integrates the endangered Western Armenian language, poetry, and new technologies into contemporary art, creating a bridge between lost heritage and the future.
The video reveals how Gohar Sargsyan integrates the endangered Western Armenian language, poetry, and new technologies into contemporary art, creating a bridge between lost heritage and the future.
Between Roots and the Future: Gohar Sargsyan
Naive Questions. Video Portraits and Essays
A documentary series about creators, revealing the connection between their life path, philosophy, and art.
"How to understand complex contemporary art?"
The key lies in the personality of its creator. An artwork is a product of the artist's destiny, worldview, and life experiences.
The key lies in the personality of its creator. An artwork is a product of the artist's destiny, worldview, and life experiences.
In the "Naive Questions" format, we deliberately step away from dry academic analysis. Through sincere dialogue and visual aesthetics, we enter the artist's studio.
We ask simple, "naive" questions to humanize art, make it accessible, and help the viewer see the living energy frozen in canvas or stone.
We ask simple, "naive" questions to humanize art, make it accessible, and help the viewer see the living energy frozen in canvas or stone.
Art Through the Creator's Personality
Stone Philosophy: Misak Maghakyan
A visual essay about one of Armenia's most distinctive sculptors, who turned his home in the village of Myasnikyan into a true stone fortress and universe.
Andrey Gunyavin, curator and author of the format
A professional video essay is a powerful tool for exhibitions, grant applications, heritage archiving, and PR communication with the audience.
We are ready to create a profound visual portrait for artists, galleries, and cultural initiatives.
We are ready to create a profound visual portrait for artists, galleries, and cultural initiatives.
We documented his unique working method — a dialogue with raw material, where the master does not conquer the stone but releases its hidden energy.
